tag:blogger.com,1999:blog-24495557.post-57285526058610292642007-06-07T08:38:00.001-05:002007-06-07T08:49:36.505-05:002007-06-07T08:49:36.505-05:00As I mentioned before the Stanley Cup finals started, Gabe made it clear that's he's rooting for the Ducks -- if only because "duck" is one of the few words he can say and an object he totally recognizes and understands. (He has a half-dozen rubber ducks strewn around the apartment.)<br /><br />Needless to say, this morning when he woke up, I told him that the Ducks won the Stanley Cup. He perked up and looked around for one of his toy ducks, of course. I went online to find him a toddler-sized Ducks championship T-shirt, and the team didn't offer one.<br /><br />Come on, Ducks execs! I'm offering you the chance to earn the lifetime allegiance of a fan (a fan on the East Coast, no less) -- given the state of the NHL, isn't that enticing? Maybe one of them will read this and reach out. You don't need an MBA to know that the lifetime value of a 1-year-old customer is a lot more valuable than the LTV of, say, a fan in their 30s and 40s.<br /><br />(Between the Ducks' Cup title and the Florida Gators titles in football and basketball, Gabe is on a hell of a rooting-interest hot streak in 2007. Would an MLB or NFL team like to court him? I think he's open to any and all offers.)<br /><br />-- D.S.DanShanoff.comhttp://www.blogger.com/profile/08126386161198401693noreply@blogger.com6