Notes on Raising Your Kid to Be an All-Star Athlete Sports Fan
Friday, February 16, 2007
The End of an Era
I turn 34 today, which means that I enter the final year of my relevancy as a consumer in the coveted "male 18- to 34-year-old" demographic. But, as this blog represents, I'm even more intrigued about the marketing toward the future fan. I have a feeling that if I ran into a sports-marketer, they would be much more intrigued in my kid's future than mine. Sigh: Over-the-hill and irrelevant at... 34? Happy birthday, indeed!